HOW TO PROVIDE A BETTER READABILITY FOR VISUALLY IMPAIRED PEOPLE

Visually impaired people have as much a sense of aesthetics as individuals without these impairments. While developing the corporate design and interface for the art-mediation-app ‘Eye to Ear’ Verena Blöchl and I aimed to optimize the experience for our target group without neglecting general aesthetic criteria. Regular conversations with affected people and tests with devices that simulate bad sight were methods employed during this process. Based on the feedback from our target group, we were able to gain a series of insights, which confirmed or questioned commonly accepted guidelines.